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Banco Santander Global Challenge | New era of Customer Experience

Oxentia Foundation

Innovation competition for startups and scaleups with innovative solutions for improving customer experience.

  • Aimed at: Startups/Scaleups
  • Located in:
    • Argentina
    • Chile
    • Brazil
    • Germany
    • Mexico
    • Read more
  • Requirements

    All applications must be;


    • Innovative: the solution includes a feasible and credible new technology, new technology application, new business model, or a new process. The maturity of the technology is referenced along with any patents or IP strategy associated with the solution.


    • Technology based: focused on the development and/or manufacturing that uses leading edge scientific or technological knowledge systematically to produce new goods or services to the market.


    1. Startups


    Must be legally incorporated in one of the following countries: Argentina, Brazil, Chile, Germany, Mexico, Poland, Portugal, Spain, Uruguay, USA, and the UK.


    Meet at least one of the following criteria:


    • Currently marketing a product/service that does not exceed annual sales revenue of $300k.
    • Have raised capital between $100k and $1m.
    • Have between 2 and 25 full time employees.


    2. Scaleups


    Must be legally incorporated for at least 2 years in one of the following countries: Argentina, Brazil, Chile, Germany, Mexico, Poland, Portugal, Spain, Uruguay, USA, and the UK.


    Meet at least one of the following criteria:


    • Currently marketing a product/service with over $300k annual sales.
    • Have raised over $1m.
    • Have over 25 full time employees.


    Exceptions:


    • If the company meets the scaleup criteria, but has less than two years since their legal incorporation then it will be considered a startup.


    • If the company has already won a previous Santander X Global Challenge (on the same category they are applying for), they won't be considered eligible.


    • If the company is legally incorporated in any other countries but has a strong and demonstrable business presence in one of the challenge countries, it will be considered eligible
  • General information

    Banco Santander, Telefónica and the Oxentia Foundation are launching the Santander X Global Challenge | New era of customer experience, a global challenge for startups and scaleups from 11 countries (Argentina, Brazil, Chile, Germany, Mexico, Portugal, Poland, Spain, United Kingdom, USA and Uruguay) that provide innovative solutions to improve customer experience. Applications will remain open until 15 December at Santander X.


    The solutions of the candidate companies should focus on three key areas:


    1.      Personalization: Ensuring experiences tailored to the reality of each consumer. We are looking for companies with projects such as AI-based virtual assistants and chatbots, hyper-personalization for product recommendations, voice recognition to adapt services and provide personalized responses, augmented reality for trying products before purchasing, dynamic segmentation with data analytics to tailor offers based on the customer's context, loyalty programs based on gamification, or geolocation-based personalization. 

     

    2.      Omnichannel experience: Ensuring a distinctive experience by unifying communication channels. We are looking for solutions that include AI for content generation, the creation of avatars for customer service, platforms that integrate all communication channels into a single space and allow for agile content management, or the use of behavioral economics to analyze customer behavior across different channels and unify the data in one space to achieve better segmentation and recommendations.


    3.      Empathy and Human Connection: Combining physical and digital interactions to adapt to customer needs, creating a customer-centric vision. We are looking for companies that generate a "phygital" experience, use emotional biometrics to measure facial expressions and understand customer feedback, create virtual environments in Web3, develop physical robots to interact with buyers, employ neurotechnology to understand consumer preferences, utilize data analytics to respond to user feedback, or implement eye-scanning technologies to comprehend customer preferences.


    All of this is aimed at enhancing operational efficiency and process optimization by automating repetitive tasks, allowing for a greater focus on human aspects delivering differential value. We are looking to identify companies that use telecommunications network APIs to integrate applications and digital services for various functionalities.

  • Reward

    There will be six winning projects, which will receive the following rewards and benefits.
















  • Call guidelines

  • Links and documents

  • Collaborators

    Cooperator/sCooperator/s

Call stages

1. Application form
from Oct 13, 24 to Dec 18, 24
2. Validation
from Dec 20, 24 to Jan 13, 25
3. Selection of Winners
from Feb 19, 25 to Feb 21, 25

No need to complete anything.

Open stage
from Feb 19, 25 to Feb 21, 25 - 10:59 PM (GMT+01:00)
Selection process
the Feb 22, 25
Applications closed
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